Operations, Sales & Marketing, V10I1

Over-the-Phone Shed Quotes 

(Photo courtesy of 526663 from Pixabay)

The phone, patented in the United States in 1876 by Alexander Graham Bell, is a timeless communication tool that seamlessly bridges the gap between old-fashioned reliability and modern convenience. 

The phone remains a versatile and essential device in 2024, providing the personal touch shed and other portable structure customers crave in an increasingly automated digital world. 

In the world of storage building sales, mastering the art of phone skills and over-the-phone quotes can make or break a sale. 

The importance of phone skills in this industry cannot be overstated. It’s often the first point of contact between a customer and a shed building company or shed seller, setting the tone for the entire experience from then on forward. 

A rude phone call experience is an instant turnoff to a potential customer while a warm and friendly phone call can lower resistance and influence people to buy a shed from your business.

There are people out there who are intimidated by trying to find what they want on a website or get easily frustrated by online navigation. Not everyone wants to make the effort to design their shed with a 3D shed builder. 

Many people prefer the phone as the primary first point of contact. People love to tell stories of their pain points.  

“I’ve got to get my mower out of the rain.” 

“We just moved, and we have to clean out the spare bedroom.”

“I’m tired of paying for mini storage; I need a shed in my backyard.” 

“My son is going into the military. I need a shed for his things while he is gone.” 

Once they feel they have been heard and empathized with they are more likely to mentally engage further with your business. 

One golden rule in shed sales over the phone is to never let someone hang up without getting their information. Every call is an opportunity to capture potential customer details for future follow-up, turning casual inquiries into future sales. 

Information gathering should be a standard part of every phone call. Name, email, phone number, and zip code should be a minimum amount of information gathered for future follow-up.

Bad calls are where someone gets a little information from you, and you get nothing from them.

The following is an example of a bad phone call where you let someone get a little information from you without getting any information from them! 

Ring, ring, ring …  

Shed Seller: Hello X Shed Company this is Mark! 

Caller: Hi, my name is Sam. We’re in the market for a 10 by 16 storage shed, what do yours start at?

Shed Seller: Um, let me see, let me look at my chart, they start at $5,000, or $250 a month. 

Caller: Okay, great, thank you. We’ll keep looking around and let you know what we decide. 

Shed Seller: Okay, bye. 

Caller: Ends call. 

You will probably never hear from them again. 

Now, here’s an example of a good phone call where you get customer information for future follow-up while providing them with the information they are seeking—and they feel you’re helping them right off the bat. 

Ring, ring, ring …

Shed Seller:  Hello X Shed Company this is Mark. 

Caller: Hi, my name is Sam. We’re in the market for a 10 by 16 storage shed. What do yours start at?

Shed Seller:  Let me see, I’ve got several in stock, and we can also custom order one if you’re looking for particular colors or options. Were you looking for a bare-bones model, double doors only, or something with windows, workbenches, lofts, and shelves? 

Caller: We’re looking for one with two windows and a loft, and maybe a power package. I’ll also need a ramp for my mower. 

Shed Seller: Okay, great. Our 10 by 16s start at around $5,000, or $250 a month, but with those options you want, it will be more than that. Let me see if I have one in stock matching those options, or what we could do on a custom order if I don’t have anything in stock that matches what you’re wanting. To send the options I have over, I need your name, best phone number, email, and zip code so I can calculate shipping. 

Caller: Sam Jones, 704-000-0000. My email is samj00000@gmail.com, and my zip code is 28625. 

Shed Seller: Great! What about colors, do you have any preferences? 

Caller: We’re thinking about a white shed with a black metal roof.

Shed Seller: Okay, great! I will send you over quotes later this afternoon. Before we get off the phone, how were you wanting to pay: buy outright, finance, or no-credit-check rent-to-own? 

Caller: No credit check rent-to-own sounds like a good option.

Shed Seller: Okay, great. I’ll send over rent-to-own payment options with the quote, and I’ll call you back after I send that over to discuss if you have any questions, okay? 

Caller: Okay, thanks! 

Successful phone call! Potential customer information was captured for follow-up, the rapport was built, and you learned they wanted $800-$1,000 in upgrades from the base model. 

And that was all in two minutes on the phone. You’re on the way to selling a $6,000 shed with appropriate follow-up to Sam.

While providing over-the-phone quotes is valuable, having customers physically visit your shed lot or build shop allows them to see the quality of your portable building products, including sheds, barns, cabins, prefab garages, dormers, greenhouses, animal shelters, and more.  

Potential customers seeing your quality products firsthand can be the final detail that pushes them over the edge to purchase. It establishes a connection between the customer and your products, helping your chances of a successful sale. 

Never get off the phone without asking the caller, “Would you like to come and see the quality of our products at our location?” You would be surprised how many people start to make plans to come and see you at your location once you invite them to come. 

During COVID-19 many businesses required appointments, and many people are still in that mindset: “Do I need an appointment to come to your location?” No one wants to be embarrassed to show up to a business randomly and be told, “You need an appointment.” 

An invitation to come and visit your business with every phone call alleviates that pain point with a potential buyer. 

Not everyone who needs extra storage space is going to call you. 

When your phone is not ringing, you can reach out to other local businesses and inquire about their need for extra space. Everyone can use extra on-site storage space. 

Many churches, businesses, and nonprofits need extra space. A daily routine of reaching out to 15-20 businesses and asking them if they need more space on-premises (or if they want to get out of their off-site mini storage units and into an on-site storage shed) can lead to new storage building customers. 

Old-fashioned prospecting remains a valuable part of the shed sales process. Personalized outreach, follow-up calls, and genuine conversations contribute to establishing a rapport with potential customers. 

These traditional methods may seem outdated, but they play a crucial role in creating a lasting impression and fostering customer loyalty.

Mastering over-the-phone shed quotes is a multifaceted skill that combines effective communication, technological efficiency, and a personal touch. 

The importance of phone skills in 2024 cannot be overstated in an industry where building relationships is key. 

By ensuring your phone system is up to date, capturing customer information while on the phone, inviting visits to your location, and embracing old-fashioned prospecting, you set the stage for successful shed sales for your business.

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