Every industry and business has formulas that they use–a framework for decision making, if you will. Banks plug your numbers into their formula to determine if they should give you a loan. Publishers hear a pitch about a new self-help book and use their formula to decide if they should[Read More…]
Past Issues
LUMBER/BUILDING MATERIAL SUPPLIER PARTNERS WITH ROSEBURG IN MICHIGAN
Cedar Creek Lumber & Building Materials recently expanded into the Grand Rapids, Michigan, market and will stock Roseburg engineered wood products (EWP), the companies report. Cedar Creek and Roseburg have a longstanding history of providing quality products, and they have successfully partnered in the stocking of the Roseburg Framing System® at[Read More…]
Markets Remain Volatile
In terms of the overall U.S. economy, real gross domestic product increased at an annual rate of 0.7 percent in the first quarter of 2017, according to the Department of Commerce. This is subject to revision, but it’s below the previous increase in the fourth quarter 2016 of 2.1 percent.[Read More…]
New Website for The Backyard n Beyond
When Curvin Huber of The Backyard n Beyond began looking for a web design firm to launch a site for his storage shed company in Ellsinore, Missouri, he went back to his roots in Pennsylvania. There he began a conversation with E-Impact Marketing and settled on a basic website to get started selling portable[Read More…]
Handling Your Opportunities
“It’s not about having the right opportunities. It’s about handling the opportunities right.” Successful author and speaker Mark Hunter hits the nail on the head with this quote about creating sales for your company. The 2016 Shed Builder Survey published in the April/May issue shows that while the majority of[Read More…]
Sales and Dining
When shared, a meal is more than just providing substance for your body, or at least it should be. It’s a time people get to know each other. A time of communication, friendship, bonding, relationship building, memory making. We enjoy and savor the meal as much for the food as for[Read More…]
The Market’s Most Portable Tools
If you’re doing any portion of the shed build on-site, then you already know that portability is a critical factor in a tool. Given that much of the shed build is done in the customer’s backyard, a balance of portability and power is essential for most tools in which you’ll[Read More…]
Builder Debuts Screened Backyard Pavilions
Hilltop Structures, located in Cumberland Furnace, Tennessee, northwest of Nashville, is trying something new this spring. Screened backyard pavilions. “It’s a new product, and we are just testing it at this point,” says owner Dave King. “It appears to be an item that might help jump start the work in[Read More…]
Hot Shed Trends
When homeowners are exposed to new shed-use ideas, it can spur them to think in new ways about their own needs for a shed—and why they might need to buy a shed from you. What was once the domain of traditional storage sheds has transformed into sheds that are unique and[Read More…]
Shed Builder Hires Marketing Agency to Increase Sales
Northland Storage Sheds, based in Milbank, South Dakota, hired a marketing company to boost Northland’s online presence, the company reports. Owner Derek Wipf contacted the marketing agency in January 2017. Shortly thereafter they signed a contract to set a monthly budget. Northland says the agency is implementing CRM (customer relations[Read More…]
