A journey through 2025. As we enter the fourth quarter of 2025, I find myself reflecting on the inaugural Shed Week, which has now come and gone. I hope you were able to attend this exciting event, and if not, I sincerely hope you can join us next year. I[Read More…]
Shannon Latham
Shannon Latham is the owner of Shed Geek LLC. Shed Geek includes the Shed Geek Podcast, which focuses on shed history and building brand awareness for your shed company and/or service or product. Shed Geek also has two extensions to its business, including Shed Geek Marketing and Shed Geek Rentals.
The GPS of Growth
Navigating Success in the Shed Industry With all the acronyms swirling in my head—SEO (search engine optimization), CRM (client relationship management), ERP (enterprise resource planning), and more—one acronym stands out: GPS. Without Googling it (a phrase that has become a staple in our daily lives), do you know what GPS[Read More…]
Knowledge is Power!
What are you doing to address the knowledge gaps that may be holding you back from reaching the next level? “Shed school is in session!”But wait—who is the teacher? That may depend on our perspective. I can remember attending Sunday School in my 20s, where the teacher had us work[Read More…]
What Makes A Brand?
What is your brand in the eyes of others? How much does a polar bear weigh? Just enough to break the ice. Hello, my name is Shannon Latham, and I own Shed Geek LLC. Now, imagine if I told you that I owned John Deere, Cracker Barrel, Harley Davidson, or[Read More…]
Shed Inventory Musings
How did we arrive at the current shed inventory model, and how is it evolving? In the shed industry, there looms a persistent, weighty thought—the substantial costs associated with maintaining inventory. As I reflect on my nearly 13-year journey from my initial introduction to the shed business, eight of which[Read More…]
Shed Industry Challenges and Transformations
The Shed Geek, working far too late, identifies five common challenge/transformation areas and how they relate to the shed industry.
The Trade That Binds Us
A united, connected shed industry, gathering at shows and other informative events, can only make us stronger.
A Message Worth Endorsing
Despite shed industry fragmentation, unity can be found in addressing common needs—storage being the primary one.
We Just Happen to be Around Sheds
The shed industry is all about the people we interact with and influence—and are influenced by.
