What’s in a name? More than most business owners realize. One of the most valuable assets your company will ever own isn’t sitting on your lot, parked in your driveway, or stored in your warehouse. It’s your brand. Your company name, logo, reputation, website, and the trust you’ve earned with[Read More…]
Past Issues
One Game, Five Scoreboards
The meeting always starts the same way. Sales are down. Marketing says the leads are fine. Sales says the leads are garbage. The agency blames the algorithm. Google reports that conversions went up. The CRM says they didn’t. And the owner sits at the head of the table wondering how[Read More…]
Self-Help Repossession and Breach of Peace
Getting a shed back after a customer default is one of the toughest parts of the rent-to-own business. The faster and cleaner you can do it, the better off you are and the fewer headaches you create. Of course, you want to work with your customers on getting their accounts[Read More…]
Beachy Barns: Built By Example
Driving through the farm country around Plain City, Ohio, you’ll see what you’d expect. Narrow back roads, clumps of trees, the occasional farmhouse and barn with a handful of livestock, and lots of crops. But along one of the roads, you notice something peculiar. Rows of peaked, shingled roofs. You[Read More…]
Using AI in Your Shed Business
One techy founder. A marketing and sales team made up of AI agents. The promise? A shed company that outsells, out delivers and outsmarts the competition down the road with forty traditional sales lots. That is likely the pitch you are hearing right now—or at least some version of “a[Read More…]
The Hidden Liability of ‘Handshake Deals’
For generations, the shed and metal building industry has been built on trust. A handshake, a promise, and a person’s word have often been enough to close a sale. Dealers trust manufacturers. Manufacturers trust haulers. Customers trust dealers. In many rural communities, that tradition remains a source of pride and[Read More…]
Outdoor Workspace Market Insights
The COVID pandemic brought with it a seismic, but necessary, shift in the number of people working from home. At the same time, government stimulus checks made it possible for many of them to find creative ways to make the situation more tolerable. Studio Home, one of the first entrants[Read More…]
The Importance of Flexibility
It always pays to have a solid plan in the shed business. Without a plan for building, selling, and delivering structures, there would be chaos. But, as we all know, sometimes things don’t go as planned. Whenever shed builders face a challenge, they may have to shift gears. The following[Read More…]
Living in Community
In many industries, community involvement is a way to bring businesses and residents together. In the shed industry, community goes a lot deeper. Within businesses, often family and friends work together, helping one another. Outside of the shop, shed companies more often have closer ties than in other industries. “For[Read More…]
Inside Shed Ventilation (Part 2)
In the August-September 2026 issue of Shed Business Journal, industry experts talked about the importance of and the different types of shed ventilation. Because this topic is so important—wooden sheds can warp within a few years if airflow is ignored—the experts shared even more for part 2, with insight on[Read More…]