We build outdoor, backyard saunas. They’re used to promote muscle relaxation, relieve stress, improve cardiovascular health, and overall wellness. We’re called Smart-Sauna, named after our original company brand and name, Smart-Shed. Our 8 by 12 Moderni model is our most popular sauna size. It features a mono-slope roof with a[Read More…]
Past Issues
From Promise to Reality
In the shed industry, we spend a great deal of time refining the early stages of the customer journey—marketing, sales conversations, design tools, and pricing strategies. These moments matter. They shape expectations and build anticipation. But there’s a critical point in the process that often receives far less strategic attention[Read More…]
Built to a System
Is garage and ADU (accessory dwelling unit) construction the future of the shed building industry? Let’s discuss where the market is headed. Building with precision is nothing new. As builders, we rely on process. In the shop, nothing is random. Materials are staged. Crews follow a sequence. There is a[Read More…]
Product Addition: Shipping Containers
Shipping container sales alongside shed, metal building, carport, and finished structure sales are more than a trend. They are a smart, future-focused business strategy. As customer needs evolve and demand for flexible, durable storage solutions grows, shipping containers play a vital role in a well-rounded outdoor structure lineup. At Shed[Read More…]
Community Matters
The shed industry is often defined by logistics, pricing, and production efficiency, but building genuine community can be a challenge, especially as manufacturing grows. Yet for Stor-Mor Portable Buildings, community isn’t a buzzword. It’s a strategy, a value, and increasingly, a differentiator. That commitment was on full display February 4-5[Read More…]
Beat the Heat
Heat stress is becoming increasingly serious as extreme temperatures are occurring even in traditionally temperate locations, with deadly heat domes forming across the United States. Is this a preview of things to come? Approximately 40 to 60 workers die annually from environmental heat exposure in the United States, based on[Read More…]
When Growth Means Grief
Business growth can be painful in the most unexpected ways. It started with something ridiculous. An ingrown toenail. Annoyingly painful but objectively minor, I had put it off long enough, and it had simply become too much to bear. I finally went to the doctor I had trusted my entire[Read More…]
“I’m Shopping Around”
Over my 30 years in the shed business, I’ve heard about every excuse or customer objection that exists. In fact, I had a customer objection board behind my desk that had all the common objections, such as “I have to think about it,” “I need to speak to my spouse,”[Read More…]
Just Give Them the Pickle
Customer Service in the shed industry should be your top priority. Recently, while visiting one of our shed lots—the very place where my own journey in the shed industry first began—I had an experience that reminded me why customer service still matters more than any pricing strategy, promotion, or marketing[Read More…]
Devotional: The Shed Hauler’s Journey
The Shed Hauler’s Journey came about unexpectedly. I never set out to write a book. I’m definitely no scholar. I never finished high school, and I have a hard time spelling my own name. But with dictation, I can make it happen. This devotional wasn’t written with pen and ink;[Read More…]
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