V3I4

August/September 2017

Benchmarks

“ Without continual growth and progress, such words as improvement, achievement, and success have no meaning,” Benjamin Franklin wrote. How can an industry evolve to complement market trends and gauge its level of success without data to measure? Industry analysis is a much-needed tool that can drive a company’s understanding[Read More…]

Tooled for Sales

How many sheds have you sold at 10:30 p.m.? There’s likely very few dealers out there sitting at the lot in case of a late-night sale, yet according to Joe Dumas, CEO of 3D Fish based in Youngstown, Ohio, there’s a large potential customer base looking to purchase sheds online[Read More…]

Exploring Sales Beyond the Shed

Once you’ve begun to explore options to add to your sheds, it’s easy to travel down the road of adding other types of inventory to your sales lot. Many shed dealers expand to carry products that might range from playhouses and playsets to horse barns and carports to pergolas and[Read More…]

Online Size Selector Benefits Selling

  When customers come to your lot or website, they’re looking to meet a need, whether it’s storage or another important purpose. Today, the reasons for consumers’ interest in sheds can be as wide as the horizon. They might want to improve the look and feel of their living space,[Read More…]

Exploring the World of Cabins and Cottages

At a time when sheds are being seen as the new multi-purpose “room,” being retrofitted as offices and outside retreats, it’s tougher to pinpoint what sets these small structures apart from their classic cousins, cabins and cottages. But the builders who offer a wide range of outdoor products that include[Read More…]

Defining Success

We refer to shed companies as big or small, and usually we are referring to superficial levels of size: How big is their manufacturing facility? How many employees do they have? How many units do they produce each year? But I don’t think big should be the primary aim. Instead,[Read More…]

Current Issue

October/November 2024