We must work to create expectations that will accurately explain what the customer will experience.
Columnists
Q&A: 10 Years Later …
Some of the publication’s original advertisers talk about the magazine, their businesses, and the future.
My Journey into All Things Shed-Related
Thoughts on 10 years covering the industry.
A Record Day
In which mud and hills and trees conspire to make a shed hauler sweat.
Become a Quitter and Develop Amnesia
Quit things that are not benefiting your business and develop situational amnesia when you experience customer resistance.
Over-the-Phone Shed Quotes
Sometimes old is new when it comes to shed sales.
Shed Haulers Bash 2024 a ‘Huge Success’
More than 800 people attended in North Carolina, and 147 rigs were registered with more in the parking lot
Of Big Tractors, Loose Wheels, and Icy Hills
Not only did I get to see my dad overcome significant difficulties and mishaps, but I also got to see him exemplify the resourcefulness and humor that marked his character.
An Indispensable Tool
Marketing is never expendable in today’s fast-paced, competitive landscape.
JMAG Hires Chief Brand Officer
Craig Felker has been a chief marketing officer in the shed industry and has a diverse background.