Marketing has shifted from what businesses say about themselves to what consumers say about them.
Tag: online
E-Impact Marketing Lands on 2024 Inc. 5000 List
Digital marketing company from Lancaster lands on fastest growing companies in America list.
Why You Can’t Afford to Ignore Google
According to one study, more than 94% of searches online are performed on Google or a Google-owned platform. How does your company appear on Google?
Yoder’s Quality Barns Launches Website
Yoder’s Quality Barns in the Bluffton/Fort Wayne, Indiana-area, a producer of customized portable storage buildings and garages, has launched a new website at www.yodersqualitybarns.com. John Yoder and his built the business on the idea that every shed should be as unique as the property it resides on. Instead of churning[Read More…]
Direct-to-Consumer Business Model: Opportunities, Challenges, and Tactics
Direct-to-consumer is not often a term you hear in the shed building industry. However, with more and more shoppers gravitating toward making their “big ticket” purchases online, this type of business model has an increasing appeal for modern day shed builders. While there are many opportunities for shed builders using[Read More…]
Builder Using Online Marketing Growth Strategy
Durrel Strite was 14 years old when he built his first storage shed. He remembers riding along to town in the old Chevy pickup truck with his dad to buy supplies for the first shed. After his dad built the shed, Strite and his sister painted it. It was the[Read More…]
Shed Builder Looks to Keep Up with Online Trend
Ask their customers, and many are likely to admit that one of the reasons they purchased a shed from Crestwood Storage Barns was because of their local, small-business appeal, and the friendly, relaxed customer service they received. That is what should be expected from a local, family-owned and -operated storage shed company[Read More…]
New 3D Shed Design Tool
Woodtex in Franklin, Tennessee, recently rolled out a major update to its “Design Your Own Shed” tool. I sat down with our vice president of creative, Paul Farmer, and asked him about his thoughts on the design tool. Q: What are the big changes people will notice when they look[Read More…]
Shed Builder Goes Nationwide … Online
The idea for Studio Shed started because its founder had too many mountain bikes and too little storage space. It grew into an online backyard buildings company that now provides high-design buildings from coast-to-coast. Since its inception in its founder’s backyard, Studio Shed has pushed the boundaries of the shed[Read More…]
Custom Building Company Launches Visual Product Configurator
Texwin Inc., a Texas-based custom building company has affiliated with the IdeaRoom and will launch an online visual product configurator in August. Texwin decided to invest in the online configurator to address challenges related to continued growth during the past decade and significant growth in the past five years. Since[Read More…]